The Attention Agency is an award-winning digital, social, and content marketing agency.

We're passionate about creating a world where you're crushing your business goals, all your marketing headaches are gone, and everyone is raving about your brand!

We're a trusted, expert marketing partner for business owners and busy marketers, servicing B2B and B2C businesses across New Zealand and Australia.

The founders

Our founders bring together deep entrepreneurial success and strategic digital marketing experience to
drive measurable and impactful results that help you achieve your business objectives.

Tina Comrie

  • Tina Comrie (née Moore) is a digital media dynamo in New Zealand, with an impressive 20-year track record. Starting out in magazines, she leaned hard into social and digital media as an early adopter and expert, and is responsible for having built some of New Zealand’s biggest and most engaged social communities. As the founder and 'Chief Attention Officer' of The Attention Agency, she's all about transforming customer engagement and boosting conversions through cutting-edge digital marketing strategies. Tina loves helping businesses who find themselves lost in the digital marketing maze, by keeping a laser focus on tangible business goals, and fostering a spirit of joyful curiosity to discover new and innovative solutions. In 2023, her leadership was recognised when she made it to Campaign Asia's '40 Under 40' list of leaders in marketing.

Josh Comrie

  • Josh Comrie is a serial entrepreneur, with 25 years of experience and numerous business successes to his name. He serves on several boards and has invested in over 25 early-stage ventures, primarily hi-tech businesses taking their offerings to the world. His businesses have won numerous awards, including the Fast50 for three years running, the Excellence in Business Support awards, and a Global Recruitment Award. This ‘portfolio’ life gives Josh an exceptionally strong understanding of the broader environment in which businesses succeed (or fail). For many years, Josh found digital and social marketing a ‘dark art’. He speaks in business terms first, and always looks to draw a return on investment - otherwise why do it? He started The Attention Agency with Tina to create real returns in this space based upon our collective business experience.

Meet the team

Lili Stellingwerf
Team Lead

  • Introducing Lili, our Senior Digital Marketing Specialist and resident 'Eagle Eye.' With a knack for detail sharper than a hedgehog in a balloon factory, Lili can spot a misaligned pixel from three offices away. She has an eye for making things look beautiful and her designs are so aesthetically pleasing that even the Mona Lisa would swipe right. When she's not busy running a tight ship on client accounts, you can catch her cracking the whip on everyone to get their Timelys done.

Olive Watson
Digital Marketing Specialist

  • Say hello to Olive, our Digital Marketing Specialist who's as adept at shaking up the social media world as she is at shaking a mean olive martini. Her secret to crafting engaging social posts and high performing ads? A dash of wit, a splash of creativity, and a generous pour of strategic thinking. But Olive's talents aren't just confined to the digital realm. Her enthusiasm is infectious and she’s a master at galvanising people, whether it's rallying the team around a last-minute project or convincing everyone to go out for oyster happy hour.

Ryan McLernon
Performance Lead

  • Meet Ryan, our Performance Lead and unofficial dad joke assassin of the office. When it comes to crafting click-worthy ads, he's the maestro with a click-through rate higher than his love for golf – and that's saying something. Ryan's ad strategies are so effective, they could sell ice to penguins. But when he unleashes his banter and dad jokes, let's just say it's a good thing his ads speak louder than his punchlines.

Jordan Frost
Senior Multimedia Designer

  • Introducing Jordan, our Senior Multimedia Designer and the Spielberg of digital animations, photography, videography, and podcasts. With skills so sharp, they could slice through a film reel, Jordan is the creative genius turning raw ideas into cinematic gold. But wait, there's more! Jordan is also a walking IMDb. Need a movie recommendation? Jordan's got a list longer than the director's cut of your favourite film. And let's not forget his most iconic feature: his facial hair. Jordan can grow a mo that would make Rom Swanson envious.

Tuesday Howard
Senior Digital Marketing Specialist

  • Meet Tuesday, our Senior Digital Marketing Specialist and the offical “Camp Mum” of the office. Tuesday has a special talent for understanding a client's needs and palate – often knowing what they want before they do! Tuesday's knack for connecting with clients is matched only by her ability to sniff out the best eateries in town. She believes a good meal and a great marketing campaign both require the perfect blend of spice, presentation, and timing.

You’re in great company

We also collaborate with specialist designers, editors, and creative directors to execute your unique content and advertising strategies to drive maximum audience, loyalty, engagement, and revenue.

Our values

Make it happen

Run a tight ship

Speak the truth

Take pride

“The Attention Agency team are the real deal. They are in our corner, understand our business implicitly, and have the experience and next level skills to make all the difference in the digital space. Their advice, support and total commitment to our business growth has been invaluable. Plus they’re the kind of people we’d want to hang out with at a party.”

Frankie Walker

Founder, Black Pineapple